Vienna Mobile Lab (WienMobile-lab) is the latest mobility application developed by the New Urban Mobility Vienna Ltd. This smartphone application combines different Viennese transport and mobility partners in a single application and also allows the reservation and ticketing for the whole journey. Similarly to the application developed by Tuup Oy, mentioned before, this application offers a lot of information (such as environmental footprint, price and travel time) of the selected route to help the passenger to identify the best route for their needs.
Vienna Mobile Lab is still a laboratory product, but interested testers can already load the application freely from Google Play and iTunes. The simple feedback option of the application makes it possible for testers to send their ideas and thus codesign the application with developers.
The launch of the new application is also a starting point for the first major survey of the multimodal mobility patterns in Vienna – a study that will be very relevant to our Smart Commuting project.
The Neue Urbane Mobilität Wien GmbH (New Urban Mobility Vienna Ltd.) is a 100% subsidiary of Wiener Stadtwerke Holding AG (Vienna Municipal Works Holding Corporation) and is thus owned by the city of Vienna.