DEFINITIONS AND EXAMPLES FOR CUSTOMER ORGANIZATIONS

QUESTION 1: Has the solution changed the number of mobility-related tasks in your organization to fully utilize the solution for your employees or customers?

Definitions: Refers to the complexity of the implementation that may reduce the sustainability of the solution.

Examples: The full use of the solution requires manual work, such as bills, new applications or application interfaces to get the required information or replaces existing individual routines with a more integrated approach, thus helping your organization with mobility management.

QUESTION 2: Has the solution changed the costs of mobility in the area affected by the solution?

Definitions: The average mobility costs for users. One of the aspects in the attractiveness of the area where the customer organization is located.

Examples: The solution replaced more costly mobility solutions while still fulfilling the needs of employees and customers of your organization, or for instance, offers reduced mobility costs with combined ticketing during events.

QUESTION 3: Has the solution changed your employees’ or customers’ use of travelling time to other tasks, such as work-related tasks or other errands?

Definitions: Increased ability to utilize traveling time for other tasks compared to the mode of transport your employees or customers usually use for the trips to your premises or back from your premises. One of the aspects in the attractiveness of the area where the customer organization is located.

Examples: The solution freed travelers’ hands for working or shopping online while traveling. For example, the solution is flexible enough to combine picking up children from daycare or groceries on their way home.

QUESTION 4: Has the solution changed the use of human-powered transport modes for people trying to reach your premises or events?

Definitions: The physical and mental well-being of the employee or customer of the organization. Also, the opportunity for active mobility is used as a proxy for the quality of the public spaces, which is one of the aspects in the attractiveness of the area where the customer organization is located.

Examples: The solution increased your possibilities to use human-powered modes of transport, for example, by adding new service, improving the infrastructure and urban space meant for human-powered modes of transportation, or restricting other modes of transportation in the area.

QUESTION 5: Has the air polluting emissions of transport changed by this solution in the area where your main office is located?

Definitions: Air polluting emissions of all passenger and freight city transport modes. In the European Quality of Life Survey (EQLS), people were asked whether they experienced four neighborhood problems, including heavy traffic, litter, noise and air pollution (Eurofound, 2017). Since the topic has been in the survey (2011), a quarter of the EU population reported some significant air pollution problems in their neighborhood. Thus, one of the aspects in the attractiveness of the area where the customer organization is located.

Examples: The solution replaced more polluting mobility solutions in the area where your organization’s main office is located, restricted the most polluting vehicles entering the area, or increased vehicle occupancy in the existing mobility solutions.

QUESTION 6: Has the solution changed the need for parking spaces on your organization’s premises or in the events you organize?

Definitions: The number of parking spaces that the customer organization needs for their employees or customers.

Examples: The solution increased the use of shared vehicles, replaced car parking spaces with a more efficient bike parking facility, gave employees or customers incentives to use public transport or increased vehicle occupancy in the existing mobility solutions.

QUESTION 7: Has the solution affected the perceived risk of crime for people trying to reach your premises or events?

Definitions: “Perceived risk of crime” is your educated opinion on how your employees and customers perceive the impact of the solution on crime against users, transportation workers, vehicles, or infrastructure. One of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution made your employees and customers more comfortable using public transportation, walking or riding a bike in the area during the late evening, or improved the area’s attractiveness by reducing vandalism.

QUESTION 8: Has the solution changed the accessibility of the premises of your organization or events that you organize?

Definitions: Your educated opinion about the perceived access of our employees and customers. Perceived access consists of transport affordability, mobility poverty, accessibility poverty, and exposure to transport externalities. Transport affordability refers to the costs of mobility, mobility poverty refers to the lack of mobility services in the area, accessibility poverty refers to the ability to use the mobility solutions in the area, and transport externalities refer to accidents and air and noise pollution from the transportation that affects the ability to use mobility solutions in the area. One of the aspects in the attractiveness of the area where the customer organization is located.

Examples: The solution improves the ability to use different mobility options by reducing the costs of mobility, increasing the service level or becoming more demand-responsive, removing barriers for personal mobility, or reducing the harmful effects of transportation while ensuring the access of your employees and customers to mobility options.

QUESTION 9: Has the solution affected congestion and delays in the area where the solution has been implemented?

Definitions: Delays in road traffic and public transport during peak hours compared to free-flow travel.

Examples: The solution replaced some of the road traffic with more efficient or flexible means of transport, reduced the need for mobility during peak hours, or introduced new technology to make the traffic more fluent.

QUESTION 10: Has the solution changed the amount of information available to your organization and your ability to create new services for your employees or customers based on this information?

Definitions: The availability of (open) mobility data for different actors in the area. Facilitates the sharing of mobility-related information through different channels and creates value-adding services for the employees and customers of the organization based on shared information.

Examples: The solution integrates with existing information channels or brings existing information conveniently to one place for the user. As an organizational customer, you get helpful information conveniently about the effects of the solution on your employees’ mobility or the information is shared as open data to all. If you are partnering with the solution provider, you get information about the use of the solution in a helpful format.