DEFINITIONS AND EXAMPLES FOR CUSTOMER ORGANIZATIONS

STATEMENT 1: UTILIZING THE NEW SOLUTION CHANGED THE NEED FOR UNIQUE ROUTINES IN YOUR ORGANIZATION

Definitions: Refers to the complexity of the implementation that may reduce the sustainability of the solution.

Examples: The full use of the solution requires manual work, for example, with bills, new application or application interface to get the required information, or replaces existing individual routines with a more integrated approach, thus helping your organization with mobility management.

STATEMENT 2: THE NEW SOLUTION DECREASED THE COSTS OF MOBILITY IN THE AREA AFFECTED BY THIS SOLUTION

Definitions: The average mobility costs for users. One of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution replaced more costly mobility solutions with still fulfilling the needs of employees and customers of your organization, or for instance, offers reduced mobility costs with combined ticketing during events.

STATEMENT 3: THE NEW SOLUTION CHANGED THE AMOUNT OF TRAVELLING TIME THAT TRAVELLERS CAN USE TO OTHER TASKS, SUCH AS WORK-RELATED TASKS OR OTHER ERRANDS

Definitions: Increased ability to utilize travelling time for other tasks compared to the mode of transport your employees or customers usually use for the trips to your premises or back from your premises. One of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution freed traveller’s hands for working or shopping online while travelling, or for example, is flexible enough to combine picking up children from day-care or groceries on their way home.

STATEMENT 4: THE NEW SOLUTION INCREASED THE USE OF HUMAN-POWERED TRANSPORT IN THE AREA AFFECTED BY THIS SOLUTION

Definitions: The physical and mental well-being of the employee or customer of the organization. Also, the opportunity for active mobility is used as a proxy for the quality of the public spaces, which is one of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution increased your possibilities to use human-powered modes of transport, for example, by adding new service, improving the infrastructure and urban space meant for human-powered modes of transportation, or restricting other modes of transportation in the area.

STATEMENT 5: THE NEW SOLUTION DECREASED THE AIR POLLUTING EMISSIONS OF TRANSPORT IN THE AREA WHERE YOUR ORGANIZATION IS LOCATED

Definitions: Air polluting emissions of all passenger and freight city transport modes. In the European Quality of Life Survey (EQLS), people were asked whether they experienced four neighbourhood problems: heavy traffic, litter, noise and air pollution (Eurofound, 2017). Since the topic has been in the survey (2011), a quarter of the EU population reported some or significant problems with air pollution in their neighbourhood. Thus, one of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution replaced more polluting mobility solution in the area where your organization’s premises are located, restricted the most polluting vehicles entering the area, or increased vehicle occupancy in the existing mobility solutions.

STATEMENT 6: THE NEW SOLUTION DECREASED THE NEED FOR PARKING SPACES IN THE PREMISES OF YOUR ORGANIZATION

Definitions: The number of parking spaces that the customer organization needs to have for their employees or customers.

Examples: The solution increased the use of shared vehicles, replaced car parking spaces with a more efficient bike parking facility, gave employees and or customers incentives to use public transport, or increased vehicle occupancy in the existing mobility solutions.

STATEMENT 7: THE NEW SOLUTION DECREASED THE PERCEIVED RISK OF CRIME IN THE AREA AFFECTED BY THIS SOLUTION

Definitions: “Perceived risk of crime” is your educated opinion on how your employees and customers perceive the impact of the solution on crime against users, transportation workers, vehicles, or infrastructure. One of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution made your employees and customers more comfortable using public transportation, walk or ride a bike in the area during the late evening, or improved the attractiveness of the area by reducing vandalism.

STATEMENT 8: THE NEW SOLUTION CHANGED THE ACCESSIBILITY OF THE PREMISES OF YOUR ORGANIZATION

Definitions: Your educated opinion about the perceived access of our employees and customers. Perceived access consists of transport affordability, mobility poverty, accessibility poverty, and exposure to transport externalities. Transport affordability refers to the costs of mobility, mobility poverty refers to the lack of mobility services in the area, accessibility poverty refers to the ability to use the mobility solutions in the area, and transport externalities refer to accidents and air and noise pollution from the transportation that affects the ability to use mobility solutions in the area. One of the aspects of the attractiveness of the area where the customer organization is located.

Examples: The solution improves the ability to use different mobility options by reducing the costs of mobility, increasing the service level or becoming more demand-responsive, removing barriers for personal mobility, or by reducing the harmful effects of transportation while ensuring the access of your employees and customers to mobility options.

STATEMENT 9: THE NEW SOLUTION DECREASED CONGESTION AND DELAYS IN THE TRANSPORT SYSTEM OF THE AREA AFFECTED BY THIS SOLUTION

Definitions: Delays refer to increased waiting times in road traffic and public transport during peak hours compared to free-flow travel.

Examples: The solution replaced some of the road traffic with more efficient or flexible means of transport, reduced the need for mobility during peak hours, or introduced new technology to make the traffic more fluent.

STATEMENT 10: THE NEW SOLUTION CHANGED THE AMOUNT OF INFORMATION AVAILABLE TO YOUR ORGANIZATION AND THE ABILITY TO CREATE OF NEW SERVICES TO YOUR EMPLOYEES OR CUSTOMERS BASED ON THIS INFORMATION

Definitions: The availability of (open) mobility data for different actors in the area. Facilitates the sharing of mobility-related information through different channels and creates value-adding services for the organization’s employees and customers based on shared information.

Examples: The new solution integrates with existing information channels or brings existing information conveniently to one place for the user. As an organizational customer, you get useful information conveniently about the effects of the solution to your employees’ mobility or the information is shared as open data to all. If you are partnering with the solution provider, you get information about the use of the solution in a format that is useful to you.